We already do SEO. Do we also need GEO or AIO?
Keep SEO as the foundation, then check whether your pages answer the questions buyers ask AI. GEO concerns generative answers across assistants; AIO here means readiness for Google’s AI Overviews and AI Mode, where Google says existing SEO practices still apply.
Reviewed
All answersWhat to check
- Choose questions about fit, constraints and next steps, rather than only brand-name searches.
- Check that each answer is visible as text on an accessible, linked page.
- Record AI answers and cited URLs separately from conventional search results.
| Lens | Question to check | Evidence to keep |
|---|---|---|
| SEO | Can people find and use the page in organic search? | Indexing checks and search performance for the page |
| AIO | Does the page support answers in Google AI features? | The observed answer, its links and the test date |
| GEO | What do selected AI assistants say about the buyer’s question? | Prompt, engine, answer and exact cited URLs |
How to use the evidence
Google’s AI-features documentation says there is no separate technical requirement or special AI markup for inclusion. Treat clear answers, reliable facts and crawl access as work to verify, rather than buying a label. No method can guarantee that AI will cite you.
Where WEAVIST fits
WEAVIST ACE’s AI visibility diagnostic checks buyer questions against public pages, attaches a source to each finding and prioritizes changes. Your website team applies those changes in its existing CMS.
Follow-up questions
Should we replace our SEO work?
Keep the useful technical and content work. Add a fixed set of buyer questions and inspect the AI answers and source links alongside your search checks.
Do we need a special AI file?
Google says no new AI text file or special schema is required for its AI search features. Publish useful visible content and make structured data agree with it.